A Comparative Market Analysis (CMA) is the tool I use to figure out the value of your property.
Performing a CMA, I consider
▪ Location and characteristics of your property, including size, floor plan, improvements and condition.
▪ Improvements which you can and are willing to make to increase the value or appeal of the property.
▪ Similar properties in your area that are under contract or have sold recently as well as properties in your area that are currently on the market.
My goal is to determine a price that will easily attract a suitable buyer in a reasonable amount of time. My goal is not to make your feel great about the home you are selling by giving you a false sense of what it is worth or encouraging you to have unrealistic expectations. Ultimately you want to sell the home, not watch it languish on the market.
Once we have arrived at a range of values for your home, you can decide on an offering price based on your goals. Do you want to sell your home quickly? Or are you comfortable waiting months if necessary? It is important to price your house right from the beginning to achieve maximum price in the shortest amount of time on the market.
Remember that what you paid for the house or the profit your desire is not a factor: The market is what determines price. All in all, setting a fair price is the best marketing strategy.
If you’re just considering selling your home and want to get a preliminary sense of it’s value, contact me anytime.





